Content marketing is here to stay.
Creating helpful content and sharing it across a wide range of platforms ain’t going out of style anytime soon. People crave help. People consume help across their online channel of choice.
If you run an online or offline entrepreneurial venture you are in the business of helping people.
One lesson I learned over my nearly decade long entrepreneurial career: gives folks the freemium and they buy the premium. This means that if you help people for free a healthy portion of these folks will buy your products or hire you, growing your business steadily.