If you don’t follow SEO trends and tips (as an SEO starter or expert), and your site lags behind the competition in terms of optimization and keeping up-to-date, you are in trouble.
As search engine optimization is all about making you show up in search results, ignoring that or getting it wrong will practically make you invisible for potential customers.
If, on the contrary, you do everything right, this will result in increased traffic, more leads, and, naturally, more sales.
Unfortunately, SEO ranking factors seems to have undergone numerous changes in the span of a few short years. This basically means that what worked a couple of years ago is no longer relevant. Let’s look at a few expert tips which will give you insight on what will do the trick in the current year.
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