“The more you give, the more you get.”

This is the amateur blogger mantra, too. Every blogger should live by this statement. Getting does not happen overnight. Getting happens over months and years. But being generous now increases your:

• skills
• exposure
• credibility

Skilled bloggers with massive exposure gain credibility on a grand scale. Credible bloggers who appear to be all over simply drive traffic, increase profits and eventually go pro. Not today, after 1 day of being generous. Not tomorrow, after 2 days of being generous. Nope; generally, not 2000 hours from now, after 1 year of being generous. But you will go pro because after putting in years of generous effort, the “getting” aspect of blogging takes off in a big way. Good things take time and generous effort.

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By 2021, online advertising will account for 49 percent of all global ad spending,  according to Zenith’s Advertising Expenditure Forecasts.

With such predictions and eCommerce growing at a steady rate of 23 percent each year, it has now become a staple to have a digital marketing consultant on staff. In fact, in CNBC’s round-up of 2020’s best-paying freelance jobs, digital marketing consulting career ranked in the top 20.

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I had an interesting exchange with a fellow blogger a few moments ago.

He asked to guest post on my blog. Never heard of him. Cold pitch. Never heard of his blog.

I politely informed him free guest posting closed on my blog years ago. I quoted my guest posting rate. He complained about being on a budget and could not afford the rate. He then bandied about the idea of a link exchange.

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