Email Marketing Guidelines for Increased Conversion Rate (2019).

Email marketing is one of the most effective techniques to promote brand sales and to increase the visibility of the brand in front of the customers. With Email marketing, a company can inform potential customers about the products and the services.

It can also be used to convince potential clients to buy more products from the company.  Many successful companies have incorporated email marketing into their marketing strategies because the activity of reading email through the smartphones have increased drastically over the years.

Marketers use social media channels and engage with the customers to increase sales, but email marketing allows the opportunity to send the product news directly into the inbox of the audience.

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Email Marketing ~ How to Craft the Perfect Email Newsletter.

the perfect email newsletter

Thanks to the wonders of email, it is now easier than ever to keep in touch with your customers. Prior to the rise of the World Wide Web, the only way a business could keep in touch with existing customers was to have a newsletter printed.

This was time-consuming and expensive, even if your local print shop did you a good deal. And then you had the problem of sending out all your beautiful newsletters. Postage is expensive too!

Luckily, things have evolved and today, it is as easy as hitting ‘send’. But before you reach that point, you need something to send out to your subscribers.

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Why Content Upgrades are so Damn Effective in Growing your Email List

Content Upgrades 3

Email marketing is one of the most effective instruments for internet-marketing and online business…

This sentence in different variations can be found in a major part of articles, devoted to online marketing. However it does not reflect the true picture.

And the truth is…

Email marketing is THE MOST effective and profitable instrument for internet-marketing and online business, both small and large.

Just check out the chart, that resulted from a survey by Ascend2 and its research partners:

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