Whether you are a blogger or run an E-commerce store, part of your business lives on email subscribers.
Needless to say, every marketer loves to have a huge email list containing their target audience, but growing the list from scratch might look like a severe hard work (yes, it is!).
This is where lead magnets become handy. They are a must-have marketing tool. Lead magnets are the most potent mechanism to skyrocket your email subscribers.
In case you don’t know what they are, or and how to use them, then read these 5 Irresistible lead magnet ideas to grow your email list. Ready? Continue reading
Marketing Automation is definitely at the core of digital business and we are here looking at Cheap Email Service Providers to help with that.
Every business online has a series of activities and we are all looking for some robot to handle these activities while we focus on other areas of productivity.
Email Service Providers have gone into melting competition with automation features. While some of these big names in the industry are still dragging their feet, new comers are investing massively in developing complex and powerfully flexible automation builders.
While shooting this Email Marketing Course, I have gone through a number of Email Marketing Service providers for small businesses, trying to find out how much of automation they offer their users and with what ease. Continue reading
About me pages have historically been one of the most under-treated pages on webmasters’ sites. Most commonly, bloggers end up talking about what their favorite vacation spots are or how their eight-year old won the spelling bee while standing on one foot.
They rarely are used as a functional part of the website’s lead funnel and that’s a bit of a problem considering they are one of the most visited pages on a site.
Every page on a site should serve an integral purpose that contributes to the higher goal which in most cases should be driving leads into your funnel that can then be converted into sales. Continue reading
There money is still in your list and Email Marketing is still a powerful marketing instrument. I don’t see it going anywhere (except getting stronger) in the next decades.
People allover the world are still stuck to their email addresses. As a matter of fact, it’s the cheapest and efficient way to get directly to someone with an Internet access.
With smartphones and email apps, it becomes even quicker to get any information of any size to someone on the go. Gone are those days when folks needed to logon to their personal computers to access their message through some standalone or web-base email clients. Continue reading
Email marketing has been around for what seems like forever. By the look of things, it is not going anywhere anytime soon. And, this is despite the prevalence of social media marketing. Why is this the case, you ask?
Because email marketing has been, and still is, an effective marketing tool. However, making some obvious mistakes can diminish the effectiveness of your email marketing campaigns. Here are ten such mistakes that you should avoid. Continue reading
Email Open Rate is a big point in Email Marketing and a common question I get from my students is: What is a good email open rate?
The truth is that this is a very difficult question to answer given that there is nothing that works for everyone in all industries. But there is a smart working trick to massively raise your open rates above any industry average.
As far as I’m concerned, dealing with your open rate is the most difficult spot in the industry. It’s where the biggest part of your attention is required.
Anyone can offer something good to bribe his readers for their email contacts. Some marketers even go beyond the boundaries to buy email contacts or use harvesters to quickly build a massive list.
But success isn’t at that level at all! Continue reading