Creating and launching a new product is not enough. You must be able to map out strategies to massively promote your product for short term and long term traffic.
There are known methods to take your product to the market and get instant traffic. These are of course paid traffic sources. My problem with these is that as soon as you run out of budget, the traffic instantly stops flowing.
I just read a post on Nanda’s where he mentioned 6 best places to promote your product online. Nanda mentioned platforms like Google Adword, Twitter, Microsoft, LinkedIn, etc. Check out his post for details how to use these platforms.