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5 ways to market yourself online! { Infographic}

If you are a professional without a solid online presence, you are certainly hurting your business. The Internet today has opened many doors for expansion. Professionals can easily reach out to more businesses by using very simple and effective online marketing strategies.

In this post, we discuss five powerful ways to market yourself online and move your business to a whole new level.

I have designed this simple infographic so you can easily understand the steps and start your online marketing plans today.

If you already have a blog, you can help spread the word by publishing this same infographic on your blog. I have made it quite simple with the code below to copy and past.

 

how to makert yourself online

Share this Image On Your Site

Here is a summary of this infographics

1) Create your professional blog

A blog is the quickest way to get the word out and reach a larger audience. It’s different from your business website where pages go for months or years un-updated.

Adding to this, creating a professional blog does not require any huge investment. All you need are;

With less than $200, you can set up a professional business blog that helps your business grow worldwide.

2) Get specific

If you want to succeed tremendously, you have to be specific. Identify your business and your clients. Be very specific and be as detailed as possible. Don’t be jack of all and master of non.

Recommended:  Stop Misleading Yourself and Assuming You Know Your Target Market by Don Purdum

Customers today  need excellence in any service and the only way to deliver it is focus. The more you focus on a specific business, the more you developer your skills to resolve issues. That’s what makes you a professional isn’t it?

3) Be active on social media

You need to create connections and build new relationships. Social media is the platform for networking and meeting new people.

You will have to join major social media platforms like Facebook, Google Plus, Twitter, LinkedIn, Pinterest, etc.

These are free platforms. You can however use the paid advertising features for faster growth.

4) Offer free services

This is one of the ways to quickly establish yourself in your business especially if you are new. There are tons of ways to serve for free and get noticed. Be part of any course to help the needy.

Donate online to organizations. This is specifically powerful in that most of these organizations will link back to you and tell their world about you.

5) Don’t wait! Move out

Once you have your blog setup and you are already publishing articles, truth is, people will find you. Some will come over from social media. However, don’t sit and wait.

You have to move out and pitch yourself. There are tons of tools and platforms out there where you can meet and connect with people that may need your services.

Thanks for reading

If you like this article, share it on social media and link to it from your blog. Feel free to embed the infographic on your blog. Use the code above.

Drop a comment and let me know what you think

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Click Here to Leave a Comment Below 71 comments
Lyrics Soul - April 18, 2016

Hey Einstein,
Nowadays infographics are really necessary for our websites. Infographic is a great way to engage the visitor on the website. Indeed article is noteworthy, as usual like all other things in your property.
Thanks for the great post!
Lyrics Soul recently posted…Itni Si Baat Hai Lyrics Azhar | Arijit Singh | Emraan HashmiMy Profile

Reply
Quamarul Islam Manna - February 10, 2016

Hello Enstine, thanks for your awesome infographic. This one will help me to market my blog. I am planning to work for free or help.
Quamarul Islam Manna recently posted…10 Top Marketing Methods of 2016 for your BusinessMy Profile

Reply
Aryan Sao - January 8, 2016

Hello,
The infographic is really good and has a rich and fruitful information for us. I agree all of the topics that you mention.
Blob is a unique way to put your thought into the audience and social media help to promote it. Offers and don’t wait for audiences, find them, true audiences, is a great move.
Thanks for sharing this Article.

Reply
Parth - November 10, 2015

Hey Enstine,

This is really a very informative Blog. Today marketing online is really a great task and these info graphic ideas really gonna help me. Thank You

Reply
Khagesh Darji - September 15, 2015

Hey Enstine,
Nowadays infographics are really needed for our websites. Infographics is a great way to engage the visitor on the website. BTW article is noteworthy as usual like all other articles of yours.
Thanks for the great post!
Khagesh Darji recently posted…[Android Game] Into the Dead PC download for FreeMy Profile

Reply
Gurpreet - September 2, 2015

Hey Sir this is really a great infographic containing priceless knowledge.
This can really help everyone to get a good fame online.

Thanks for sharing with us.

Reply
Ryan Biddulph - August 28, 2015

Hi Enstine,

I love the specific point! Getting clear on my content plan helps me create targeted content for 1 reader; my reader. Sure my reader base grows in number each week but I still have 1 clear person in mind before I publish content: the guy or gal who wants to retire to a life of island hopping through smart blogging. They are the audience, and I create stuff to help them on their journey.

Thanks for sharing!

Ryan

Reply
Abhilash PS - August 27, 2015

Info-graphics looks informative, You did a great job again Enstine, I think I can do some marketing for earn some money for myself. But where will I START. I have some ideas should blended with your tips and methods, then I think it will be a successful investment after-all.
Thank you for your article. Online marketing is really a good possibility for making money and name.

Reply
ikechi - August 24, 2015

Hi Enstine

The steps you have listed to market one online are easy to understand and so spot on. I also like the infograpgh

Creating a professional blog boosts your expertise;l and being super focused makes you to reach out to your audience. Thanks for sharing.

Reply
    Enstine Muki - August 24, 2015

    Hi Ikechi,

    Thanks for your comment bro.
    I think this will help many to start and market themselves successfully online.

    I’ll be glad if you repost the infographics.

    Have a wonderful week brother

    Reply
Shashank Shekhar - August 24, 2015

Hi Enstine
Great Infographic. Point no 3,4,5 rocks. Whenever one start the idea to lean is to be Authoritative, for that you are needed to show your work to others. If you work for free , then the same can be show to the world.

Reaching out is also which scares many, ( I was one of them). But Believe me , It workd wonder. Keep it Up.

Reply
    Enstine Muki - August 24, 2015

    Hey Shashank,
    That’s wonderful to have you here with a feedback 😉 I hope we stay connected.

    do have a wonderful week ahead

    Reply
Aaron Schwartz - August 24, 2015

Hello Enstine,

Quiet Interesting blog. Last week I registered a domain but after that i was looking out for a premium template. The premium template which you have shared consists of only 5 Major categories.

Actually I was looking out for Travel and Health related website template. So please suggest me websites which provides travel or health related templates.

Reply
    Enstine Muki - August 24, 2015

    Hi Aaron,
    I have not blogged in any of those niches before. However, I may look round and suggest something 😉

    Let me know if you are still in need

    Reply
      Aaron - August 26, 2015

      Hi Enstine,

      Thanks for your reply brother,
      I need paid/premium templates for health or travel kind of industry. Please suggest for the same.

      Reply
Sneha - August 20, 2015

Heyya… Very informative! Indeed being specific and listen to your audience is the way to go!Content creation is just part of the exercise. Promotion really carries it to the market and as you put it, that’s what must of us leave behind.I also agree to what it teaches. That’s exactly the same route every blog that must be successful need to follow.
The Infographic is simple and interesting and able to get stuck in mind ?
Thanks for sharing 🙂
Sneha recently posted…Sinister 2 Movie Review (2015)My Profile

Reply
    Enstine Muki - August 24, 2015

    Hey Sneha,
    So good to hear from you and thanks for adding your voice. Let me know if you’d like to repost this infographics

    Reply
Areesha Noor - August 20, 2015

Hi Enstine,
I really like this Infographic.
It is really great idea to promote online.
3 things most important in blogging. one is Money, second is time and 3rd is hard working.
If we spend all these three things then we can achieve out goals.

Enstine, I put this code in my website but Infographic not showing.
Will I be upload image also in my site to re-post this infographic.?

Any way thanks for sharing such great infographic with us.

Regards:
Areesha Noor!
Areesha Noor recently posted…Happy Wedding Anniversary WishesMy Profile

Reply
Helen Anderson - August 19, 2015

Infographics is awesome and your tips are inspirational. YES offering free services is what needed to enhance our business. Thank you for your useful article.

Reply
AKASH GOLA - August 18, 2015

Hi Enstine Muki,
Thanks for sharing the article, very informative.
I am great fan of your blog, keep writing.
AKASH GOLA recently posted…Micromax Canvas Selfie 2, Canvas Selfie 3 Mobile Launched in IndiaMy Profile

Reply
    Enstine Muki - August 18, 2015

    Hi Akash,
    Thanks for showing up and dropping a comment. I’m glad you are faithful reader 😉

    Do have a wonderful week

    Reply
Kamlesh Nishad - August 18, 2015

Infograph is quite good. The points you mentioned are the very common to market our self online. Optimizing social profiles could be one the best practice to get online presence and yeah blogging is trending nowadays, blogging is one of the best practice i have experienced till now. We can get lot many things by doing blogging online presence + networking. Btw thanks for pitching this topic.

Reply
    Enstine Muki - August 18, 2015

    Hey Nishad,
    Good to see you here and thanks for adding your comment to the conversation.
    I hope you are having a wonderful week 😉

    Blogging is the cheapest way out on the Internet isn’t it ? 😉

    Reply
      Kamlesh Nishad - August 18, 2015

      Yeah ! 😀 Blogging is one of the cheapest and quick way to get online presence.

      Reply
Donna Merrill - August 18, 2015

Hi Enstine,

You did it again! This infographic is spot on and simple. That is what I like…taking something and making it simple for others to do. BRAVO!

This is a blueprint of what each of us needs to do. And yes, we need to put ourselves out there. Be active on the social media platforms and engage there by groups, communities lending a helping hand when we can.

Be memorable by reaching out to others from our blog posts to social media.

-Donna
Donna Merrill recently posted…Are You Chasing Fast Money Or Building A Solid Business?My Profile

Reply
    Enstine Muki - August 18, 2015

    Hey Donna,
    I love that last phrase. That’s what people want. They want to be reached with solutions and answers. While people with problem go out to look for answers, if you carry the solutions to meet them, you get them right into your camp.

    thanks for the beautiful addition Donna. Hope you are having a great week 😉

    Reply
Nikhil - August 18, 2015

Hi bro,
All these are such a great way to market online. The blogging has become an essential element of powerful marketing strategy. While a reader comes to your business website and looks for the answer regarding his queries about the product. In that case, blogging is the most favorable source to get readers answers of their queries.

Blogging helps to establish a solid reputation building, branding and many more. I am looking forward to start a free service on my blog, but I do not know what a beginner can offer to its readers. May you suggest me something I can start with?

Enjoyed this post.

Thanks
Nikhil
Nikhil recently posted…9 Dofollow Commentluv Blogs List for Sure Dofollow BacklinksMy Profile

Reply
    Enstine Muki - August 18, 2015

    Hey Nik,

    Good to hear from you buddy and thanks for the contribution 😉

    There is always something you can offer for free – maybe over a course to train your readers on something you know quite well

    How about that?

    Reply
Aderemi Dare - August 18, 2015

Hi enstine,

What a fantastic info graphics. I always recommend your blog and here you have a very good information for beginners and a reminder for other bloggers.

To build authority around your blog, you must learn the need of your ideal market, their satisfaction and build your content yourself.
Blogging is always fun and great and not to get visitors bored.

Reply
    Enstine Muki - August 18, 2015

    Wow! I’m so excited to hear that you always recommended my blog. A huge thank you, buddy

    Yeah you are very correct. You can’t be successful without knowing what your community wants. Listen to them and produce content to meet their needs

    thanks for being part of this post man 😉

    Reply
Ken Wu - August 18, 2015

Hey Enstine! Thats an informative post mate. Yes, for any business to have online presence blog is a must. Through blog one can easily maintain good relation with his/her users.

Post panda and penguin updates like everyone I cursed Google, but now am happy that real work will come out and spam results are thrown.

What do you think Enstine, should Google introduce more updates to embed social media into algorithm?

Reply
    Enstine Muki - August 18, 2015

    Hey Ken,

    😉 I’m for that fact that Google should carry out exercises to get rid of inappropriate content from search so that hard working marketers can get rewarded!

    How about that?

    Reply
Doreen Pendgracs - August 18, 2015

Great tips, Enstine. I think I’m following all of them, so hopefully, interested readers will continue to find me and support one I’m doing.
Doreen Pendgracs recently posted…a decadent diversion at Pearson International AirportMy Profile

Reply
    Enstine Muki - August 18, 2015

    Thanks for coming over Doreen and for dropping a comment
    You are on a good footing so expect better results every new day 😉

    Reply
Jyoti Chauhan - August 18, 2015

Hi Enstine,

Impressive infographic! I agree with your all points. Blogging is good platform to market yourself. You last point is quite impressive. We can;t wait if we have something to sell. We need to find out. Yes, Networking is another important aspect to market yourself successfully. People belive you what you share something worthy so always we all need to keep in mind what we are sharing, is really helpful for our readers or not?

Thanks to share nice stuff here.

Can I know which tool you are using to make infographic?

Regards,
Jyoti
Jyoti Chauhan recently posted…GetResponse VS VerticalResponse: What’s the Best Tool for Email Marketing?My Profile

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    Enstine Muki - August 18, 2015

    Hi Jyoti,
    How are you doing? Thanks for adding a valuable comment to the conversation.

    I love it when you said “we can’t wait if we have something to sell”. That’s a great call to the marketer that’s sleeping. If you wait, competitors take over the market 😉

    So let’s move out 😉

    Reply
Kurt Kummerer - August 18, 2015

Hey Enstine,

Awesome infographic my friend. You can’t lay it out any better than that. I mean the reality is if you follow those steps like you mentioned you’ll do just fine. Problem is people tend to make it more complicated than that.

I am a fan of giving away something for free. Meaning if you have a product that will help your readers – give it away. If you offer coaching give it away. This is a great way to market yourself.

One thing to add in regards to social media. Have actual conversations with people. If your stuff is tweeted thank the person who tweeted it. Treat it as having a brief conversation with that person – like you’re sitting across from them having a cup of coffee.

We are all real people behind our social media accounts. Not cyborgs.

Build a relationship. I know that is thrown around a lot, but really it is as important as what Enstine wrote about in his post here. Thanks again for sharing this infographic my friend.

Kurt

Reply
    Enstine Muki - August 18, 2015

    Hey Kurt,
    Here you are again and thanks for the engagement

    There is such power in free service that most people have not uncovered. Reading Yvonne’s comment above, I was shocked someone is trying to stop others from offering free service. I wonder where that person lives.

    You know when I just got on social media, I had no idea how to use it to promote my business. However, after reading and Studying Adrienne Smith’s blog, I discovered what you just mentioned here – conversation. I get a lot of social shares and mentions and I try to get back to my friends with a Thank You. that’s very important to keep it going.

    wonderful contribution my friend and thanks for being part of the discussion. do have a wonderful week

    Reply
Sherman Smith - August 18, 2015

Hey Enstine,

Just the infograph itself lays out a strong foundation of how you can market yourself. If people can just follow this and take action they will be sure to be able to brand themselves well.

I do think that being specific is a good kicker! This something that many people overlook, including myself. For me it was out of fear on not getting enough traffic, but in the long run I learned that I’m only hurting myself.

But above all, one needs to just take action. Get over the fear of failure and take the bull by the horn and run with it!

Thanks for sharing! Have a great week!
Sherman Smith recently posted…Why Your Blog Traffic Generation Strategies SuckMy Profile

Reply
    Enstine Muki - August 18, 2015

    Hey Sherman,
    So good to have you here and thanks for the beautiful comment.
    One of the things I learned earlier is focus. Once you focus on one thing, you can rinse and repeat and make more money out of it.

    I know many will tell you to build an MSI but that’s a gradual process, taking one source after the other. One business can help sponsor the other but it has to be a serial process.

    Thanks for being part of this post buddy. Hope you are having a wonderful week

    Reply
Yvonne I. Wilson - August 18, 2015

Hi Enstine

Another stellar post with a superb infographic. I love it! You’ve made it so that the information is very easy to understand and digest.

These are great ways in which one can market him/herself online. I can see how following these tips on how to market yourself will bring the desired results that one is looking for. I think the idea of starting off with offering free service is a good one [even though I read a post just last week where a fellow blogger is advising to stop offering free service] I guess one would have to make their own judgement call o this.

Online community is another great way to along with social media to make a presence online. I sometimes wish that I had more time online to devote myself to focus on all these things. Just hard handling a full time job and blogging.

Off to sharing this post. Have a great week. 🙂

Reply
    Enstine Muki - August 18, 2015

    Hey Yvonne,

    Good to see you here, dear friend and thanks for sharing your point.

    I totally disagree with anyone discouraging people from offering free service. If someone has had a bad experience, that does not apply to every volunteer service. It’s fulfilling to be able to help people without expecting a reward. There are many areas to offer a service. Money should not be ahead of every thing.

    Thanks for sharing that experience my dear friend

    I hope you are having a wonderful week

    Reply
      Yvonne I. Wilson - August 18, 2015

      Hi Enstine

      I totally agree with your comment about people discouraging others about offering free service. We read so many things on the internet and we really have to be careful to filter out some of the contents and shut up some of that noise.

      I was raised “freely you receive, freely you give and it is more blessed to give than to receive.” Hence why I am more on the giving freely end. My blessings surpass my giving. 🙂

      Take care and have a great week.
      Yvonne I. Wilson recently posted…10 Biblical Basics for Financial Freedom, Abundance and Peace – Part 1My Profile

      Reply
Monna Ellithorpe - August 18, 2015

Hi Enstine,

You still sometimes amaze me at the ideas you come up with that are so simple and easy and yet also work for anyone who puts their mind to follow your examples.

Thanks so much for sharing.

Reply
    Enstine Muki - August 18, 2015

    Hi Monna,
    Thanks for commenting and sharing this post on social media 😉

    Did you change your email? Your gravatar did not show up. I hope you are doing great

    Reply
Yordi van Dijk - August 17, 2015

Great info graphic Enstine!

Very informative! Indeed being specific and listen to your audience is the way to go! Furthermore stick to what you are doing no business (blog) is build in a day. Keep coming up with great content and market it to the right audience and you will create a brand for yourself sooner or later !

Cheers,

Yordi

Reply
    Enstine Muki - August 17, 2015

    Hey Van,
    Good to see you here and thanks for the input
    Yes, it takes time to build a thriving business, man

    Hope you are having a wonderful week buddy 😉

    Reply
Kim Willis - August 17, 2015

Great info graphic Enstine!

I like the point you make about being specific – its vital that newbie bloggers don’t fall into the trap of being all things to all people. Keep the focus tight, then build an audience from there.

Finally, I’d like to add one quick point: it is vital that novice marketers spend most of their time in promotional mode. They need to create a few pieces of quality content then pro mote that content to influencers. Most newbies fail to do that, then wonder why they’re not making any money.

Reply
    Enstine Muki - August 17, 2015

    Hey Kim,
    So good to see you here and thanks for that addition.

    Content creation is just part of the exercise. Promotion really carries it to the market and as you put it, that’s what must of us leave behind.

    Thanks for the wonderful addition buddy. Hope you are h aving a wonderful week

    Reply
Theodore Nwangene - August 17, 2015

Hello Enstine,
I guess you’ll design my own infographic soon.
This is really a very neat and awesome infographic.

I also agree to what it teaches. That’s exactly the same route every blog that must be successful need to follow.

Creating the blog is one side of the coin while the other side is all about finding your way to success.

Thanks for sharing

Reply
    Enstine Muki - August 17, 2015

    Hey Theodore,
    My next post, I will sure exactly how I create infographic and this one will be the case study.

    Hope you stick around to read the next post. Of course, you are always there man 😉

    Reply
Pankaj Mondal - August 17, 2015

This is a superb article Ensitne. However, I’d appreciate if you could write on finding your ideal market or clients. This is something many of us are ignorant of. Why don’t you share your experiences on this topic?

Thanks a ton

Reply
Rabin - August 17, 2015

Hi Enstine Sir,
The internet is everything nowadays. If someone wants to be successful in his business then he needs to show his presence in the online world.
You did a great job by sharing this awesome infographics that show everything that a person need to come online.
The Infographic is simple and interesting and able to get stuck in mind 😀
Thanks for sharing 🙂
Rabin recently posted…How to Solve Error 905 Play Store? – Fix Google Play Store Error 905 EasilyMy Profile

Reply
    Enstine Muki - August 17, 2015

    Hi Rabin,
    Thanks for the feedback man 😉
    It will be interesting if you re-share the infographic on your blog.

    Do have a wonderful week ahead

    Reply
MSI Sakib - August 17, 2015

Hi Muki,
Marketing or branding is the toughest part of online business because it takes long time and really hard work to do it in the right way. I agree with all 5 points you mentioned above. Really glad to see that you put blogging at the top.

I would love to add online communities along with social networks to build strong network. “Networking is the base of all marketing” this is the most important lesson, I have learned in my online life. However, helping others via specific skill is the doorway of Networking. So, it seems you mentioned almost everything that are essential to promote online.

Glad to see another amazing post. Have a cheerful weekend!
– MSI Sakib

Reply
    Enstine Muki - August 17, 2015

    Hey Sakib,
    Thanks for the addition man 😉
    I really appreciate. Feel free to re-post this infographic buddy

    Reply
Alize Camp - August 17, 2015

Your inforgraphic is great, I would love to share it into one of my blog. Can I ?
Alize Camp recently posted…How To Boot Windows 10 In Safe ModeMy Profile

Reply
Jay - August 17, 2015

Hi Enstine,

This post is really informative and as usual you have done the great job here. Infographic is the best option nowadays because it gives your post a rich look plus high traffic. You have suggested nice way here to market yourself and I am soon going to apply it for marketing myself.

Thanks

Reply
    Enstine Muki - August 17, 2015

    thanks for adding your voice on this post Jay.
    So much appreciate it.

    Feel free to repost the infographic 😉

    Reply
IGERAUD - August 17, 2015

Great material…
the truth and only the truth…i think it applies to almost all works of life because digital marketing is the trending issue now, and the shift is visible enough.
i just wish Eustine Muki can give me a shout of my blog on his site…funboxinfo.wordpress.com
young bloggers need those strategies a lot.
thanks again…hoping my wish will be granted

Reply
    Enstine Muki - August 17, 2015

    Hey Igreraud,
    Good to hear you out on my blog

    Of course we have a lot to learn in the days ahead so why not switch to a self-hosted blog so you can go more pro?

    Reply
Ovais Mirza - August 17, 2015

Hi Enstine! I really like the idea of infographics and as the way you later explained in words too. Well I do concur with the Idea of the possibility of Internet and how it can help these days in terms of expansion. Great piece of information. Could you also suggest more if doing the paid promotion on social media is actually helpful as I came to read somewhere earlier that most of the clicks generated on social media are basically the site bots or fake. If that can actually help in marketing. Love to hear more from you. cheers.

Reply
    Enstine Muki - August 17, 2015

    Hey Ovais,
    There is a lot of traffic to be pulled from SM paid ads. It’s of no interest for anyone to use bots to fake clicks. No one else gets the money except Facebook.

    the click results are genuine if you ask me except someone else has some solid proof against that 😉

    Reply
Chioma Anozie - August 17, 2015

Hi Enstine,

I love this infographic. Hits the nail on the head. You are right about the ways to market yourself online. First be specific, then act. A lot of people build blogs and they expect to be found online. This does not end well. Some try to target everybody with their content and in the end repel most people. I read Don Purdum’s post on assuming your know your target market. I also read his post on “You are not your ideal customer”. Both posts have golden nuggets that every blogger must know.

Doing free services is a good way of promoting yourself. I remember telling one of my friends that starting with offering free services can quickly boost your portfolio and make you attractive to Big companies who have the money to pay for your services. But if you shrink away from offering free services and focus on making money from day 1, you will lose lots of fantastic opportunities and end up reaching your goal of making money really slowly.

Love today’s post. It put some renewed zeal in me. Perfect for a monday morning 🙂
Chioma Anozie recently posted…6 ways to get 1000 subscribers in 30 daysMy Profile

Reply
    Enstine Muki - August 17, 2015

    Hi Chioma,

    I have been busy running from here to there, trying to get a few things cleared up. I’m finally here to respond to these comments and thanks for grabbing this first spot with an attractive comment.

    Feel free to re-post this infographic. I’m sure your readers will appreciate you for it 😉
    Hope you are having a wonderful week

    Reply

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