1 Simple Way to Get More Clients

Freelance writing.

Blog coaching.

Web design.

Web development.

All entrepreneurs build client bases to grow thriving businesses.

I coach. I freelance write. I offer various consulting services.

After 10 years online I have experienced the simple way to get more clients; do such a great job with current clients that said clients refer you to new clients.

Word of Mouth Marketing

Word of mouth marketing – or referral marketing – is the simplest and easiest way to drive clients to your business. I know bloggers who build thriving businesses purely through referrals. One blogger in particular does little promotion, hacking or pushing traffic or clients through common channels yet he has built a highly successful business.

Word of mouth marketing is powerful. One happy client refers you to like-minded clients, and said clients hire you. All based on you doing a smash up job helping clients.

If you over deliver and build strong, authentic bonds with clients these folks refer you to their friend network who dig your services.

Basically, clients endorse you and your work to their buddies. Some buddies see value in your work and have a need that matches your skill set. More business. More clients. You didn’t even need to hack your online business by marketing through 50 channels or obsessing over doing influencer marketing.

My Experience

Coaching or freelance writing wise, happy clients of mine gladly promoted me and my coaching or freelance writing services to like-minded folks. Happy fans, loyal friends and satisfied customers grow your business, adding a passive nature to your venture.

This is my experience again and again. Happy readers, customers and clients spread the word to like-minded folks who grow my blogging business.

This is especially true for my freelance writing gig. I have no freelance writing business page. I do zero advertising for my freelance writing services. This is the case for my 10 years online.

How did my freelance business grow? Word of mouth marketing. One happy client emails a friend who could use my writing services and I land another client. Or a client who digs my writing and knows I am a prolific dude emails me, hiring me to write for their blog.

Why Do Freelancers Make this Concept Complex and Screw It Up?

Most freelancers market their business from a fear-based, not enough, energy.

Instead of focusing their energy on doing an excellent job for one client they desperately hustle, strain and strive to get more and more clients, running themselves ragged, burning out and failing.

This strategy signals a lack of appreciation, a dearth of mindfulness and a fearful tendency that unless you hustle to attract a bunch of clients, you won’t make enough money. Meanwhile, the opposite is true; if you do a fabulous job helping one client, you have a return client and a referral machine. But most freelancer writers – yes, including the old me – do the opposite, scrambling for new clients, ignoring the blessing of having a client who would hire them for repeated work and refer them to potential clients.

My friend Lorraine Reguly teaches you how to become a successful freelance writer by building strong bonds with clients. She engages her friends, clients and potential clients persistently on social media. Lorraine also goes above and beyond to offer premium service as I’ve seen through work she’s done for my blogging buddies.

Focus on making current freelance writing clients happy.

Build a thriving business on referrals.

Word of mouth marketing rocks.

Do it the simple way.

Freelance Writing eBook

If you want to build a successful freelance writing business buy my eBook:

How to Become a Successful Freelance Writer

19 thoughts on “1 Simple Way to Get More Clients”

  1. This method is very greasy !! .
    I love doing this method.
    Keep on blogging these type of blog’s
    i will this way to get more client from now. 🙂

  2. Hi Ryan,
    “I have no freelance writing business page. I do zero advertising for my freelance writing services. This is the case for my 10 years online.”

    Wow, just wow! I’ll challenge myself to do awesome work for my clients to get word of mouth marketing some more.

    Maybe it’s just me. Aren’t referral clients better too? Less haggling. Pay on time. Better communicators etc.

    Thanks for a very useful post!


  3. Hi Ryan,

    I must say that word of mouth plays and important role. It easily makes you get more clients without putting any extra effort. My blogging business runs mostly on the earning from affiliate sales and my clients.

    I see the power of word of mouth everyday and attracting more and more clients with it.

    Thanks for sharing.

  4. Ryan, thanks for the shout-out! I appreciate being noticed for the premium work I do for my clients, as I often go “the extra mile” and do MANY things that I am not paid for, just to help promote them, build strong relationships, and make friends. 🙂

    The fact that I help others consistently has been the cornerstone of my editing and writing business. Now that I help others become authors, it’s even better! Clients brag about me all the time on social media. I’m sure you have seen Max mention how awesome I am more than once! 😉

    Wording Well is flourishing like never before. I love working with words AND helping others improve theirs. It has become my life, and it’s a life I really love.

  5. Hi Ryan,

    Very helpful article as it addresses the crux of the problem. It made a great read. While there are numerous articles providing large number of tip to boost traffic and increase the number of clients, you offer only one tip!

    You have given the root tip. It may take time but it will surely deliver results as it deals with the fundamentals and is grounded in the basics.

    Thanks for sharing your insight with us. Have a great day!


  6. Hello Ryan,

    You’re right refer is one of the best way of getting more clients. As long as your work us awesome, it will speak more for you. The secret is kill them with the awesomeness of your work and they will have no choice but to refer people to you 😉

    Thanks for such a wonderful post. Have a good week ahead…

  7. Hey Ryan the information you share was amazing and very helpfull also.Thanks for sharing your great knowlege to us.Keep up the good work.

    Md Kafilur Raheman

  8. Hey Ryan!

    I love this marketing method!

    I’m also a web designer and a lot of my best clients have come from word of mouth. They are the most generous and understanding clients too.

    I think this is because of the testimonial and the hype my current referring clients are providing.

    One way to get more referrals from your customers is to simply ask. I always ask my clients if they could please share my services with others when possible. I also give them a few discounts here and there if they refer me to new customers. Almost like affiliate marketing but with word of mouth! 😉

    Thank you for sharing this valuable marketing tip!

    Best regards! 😀

  9. Hey Ryan,
    This is some powerful stuff here and I hope readers don’t just scan through. They should read properly.

    One satisfied client means more new clients. If this is true, then one should learn to focus on customer satisfaction.

    I’m not into freelance writing but I can feel as a blogging and Cryptocurrency consultant. I have had a lot of contacts from people who heard about me from others here in Douala. This further goes to confirm the strength of Word of Mouth.

    Thanks for a beautiful one this Monday buddy. Hope you are set for a wonderful week ahead.

    • I know you are doing awesome with your cryto currency business Enstine. And word of mouth marketing is the fuel that makes the business engine go. Thanks so much for the opportunity my friend.

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