[ Zest.is ] How to drive free traffic with Zest Content Curation tool

I recently came across a free traffic and content sharing tool and it’s beginning to get me addicted.

We have many of these curation platforms out there but what makes zest.is stand out is the team behind it.

I have said a couple of time that the strength of a platform isn’t in its coding. It lies almost completely on the team that runs it and Zest may soon take over leadership in the industry.

Many content gathering tools have disappointed curators and consumers. They focus on volumes and let anything in. But Zest is all about quality that goes through manual approval.

Their content moderation process ensures the best quality possible. Zest is described as “a high fidelity marketing content stream, co-distilled by a tribe of Marketers”

The tool will allow you “Transform Your Browser Into a Powerhouse for Consuming Marketing Knowledge”

Zest for Content Marketers

This is a new gem to take your content to a highly filtered, elite community of Marketers.

First, get a free account here.

zest content curation

You may want to give yourself a couple of minutes to understand the concept of the platform. But it’s pretty straight forward.

Suggesting Content

Simply click “Suggest a link” Button.

Grab the url of the link and paste in the box:

suggest a link

Don’t worry about tagging or categorizing the content. The Zest Team, in the manual approval process will place the url in the most appropriate category.

You’ll have to wait for your suggestions to be approved. So don’t be in a rush. That’s what makes the platform different.

Once approved, you are going to be sent a mail:

zested url

7 reasons your suggestions will be disapproved

Not all suggested articles are found ‘zesty’ (nice sexy term)

I have been reading around and found some reasons suggested urls may not be zested:

1 – Already submitted: If you submitted a url that had been zested, there is no chance of having it approved again. No duplicates allowed.

2 – Thin content: Zest tribe members have a particular likeness for long-form, stellar content filled with useful details.

3 – Non English version: Content in a different language won’t be approved at the moment.

4 – Outdated or irrelevant content: Your content must be Trustworthy Actionable Relevant and Timely (T.A.R.T.)

5 – You are trying to sell: Trying to sell something in the community is simply not allowed. The community is not looking to be sold. If you want to sell, go try out Pinterest.

6 – The link is broken: You have to double-check and make sure the submitted url is not broken.

7 – Adult, Criminal, drug, etc: I have not seen content in any of these categories. If you submit this, chances are that it won’t be found zesty.

Content Types

  1. Text
  2. Audios
  3. Videos

Sourcing content

Zest is an amazing source of actionable, insightful content tagged in different categories.

Use the tool bar to search, sort and filter content:

zest tool bar

Once you found great zested content, you may want to:

  • Save it for later
  • Share on Facebook, Twitter, LinkedIn, Slack, Trello or send by mail to a friend.

Does Zest really drive quality traffic?

The best way to find out the answer to this question is to try it yourself. But my stats are beginning to speak:

zest quality traffic

… which is why I will keep using and recommending the tool.

Boosting with Zest Paid option

There is an option to boost your url with Zest but I think it’s still being carefully implemented. I look forward to it.

Are you trying out this tool?

Let me know what you think this content syndication platform.

12 thoughts on “[ Zest.is ] How to drive free traffic with Zest Content Curation tool”

  1. Hi Enstine.

    Thank you so much for doing this review. I just signed up. I can’t wait to start seeing some real results.

  2. Hey, Enstine

    Awesome post buddy! This technique seems really cool to get awesome targeted traffic. I also use this method and submit my blog post link, hope it will get approved.

    Thanks for this amazing technique I will surely share with you if i get the result.

    Tushar Dey

  3. Hi Enstine,

    Im so glad I came by and read this post, it is exactly what I needed. In fact, Lisa Sicard suggested Zest tome a long time ago, but for some unknown reason, I didn’t set-up my account. Yam, from Zest, also emailed me about suggesting content to the platform. Now I’mon the move, brother.

    Thanks for sharing!

  4. Hey Enstine,
    Zest seems like a marketers dream.

    You submit and get visitors and that’s it.

    Also I really like that they have tight moderation.

    It’ll keep the spammers away.

  5. Hi Enstine,

    I recently reacted to your Facebook post about Zest. I was amazed to see the exposure you got from Zest, so instantly I replied to it by saying “how much traffic you’re actually getting from the platform”.

    Now that you actually create a post around it sharing the screenshot of traffic report coming from Zest, I can imagine how good it is especially for bloggers who want to bring more exposure to their contents.

    Although there are a ton of platforms available for sharing content but there are very few sites that are actually helpful for content creators i.e bloggers. Good to know that, we can promote not only articles but also videos so it can attract video bloggers to give a try as well.

    Is the account approval instant or do we have to wait for some time? And glad to know that they also have a paid option so we can give a try to it if the free version is working out well.

    And yes, I’m definitely going to give a try to it as I’ve been lately trying to diversify my traffic sources. That’s why I’m being more active on sites like Facebook, YouTube, Quora, Pinterest and so on.

    Thanks for sharing your review about Zest, it’s helpful. Keep posting more and take care buddy!

    • Hey Anil,
      Yeah thanks for the engagement on Facebook.
      Yes I went ahead and did this review for the love of it. I have been active on some of those other platforms but Zest got me hooked. Results are quick and growing.

      I think what they lay focus on is the suggested articles. I signed up and was able to submit almost instantly. It only took like within 24 hours for the content to be moderated.

      I look forward to seeing your content there 😉

  6. Hi Enstine, I love using ZEST! It really does only accept good quality content. I have been using it for probably at least a year now. I do generate great traffic from it and have used their ads along with it to boost my content the past few months. That really works well!
    I love reading the content I get from using their browser extension. The only thing is the extension can be annoying so I often shut it off and then re-start it to use it.

    • Hey Lisa,
      Thanks for sharing your experience.
      I got to know about it from my analytics. Someone posted one of my articles to it and it was really getting some attention.
      I would like to try boosting as well. Looks like that can really work well. Again, I get to discover lots of filtered content.

      Yes being a browser based platform, one should expert such difficulties. There is always going to be some conflicts with some other plugins. Hope they soon set up their standalone domain 😉

  7. Wonderful review, Enstine 🙂

    You made all the Zesteam feel SO SO SO happy, good man 🙂

    Keep on Zesting and spreading the yellow love <3

    Yam Regev
    Co-Founder & CEO

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