The search engine industry has constantly been plagued by algorithmic updates and there is visibly no sign that this will cease any time soon.
While industry experts are still struggling with the swollen list of Google Ranking factors, the search giant keeps updating its algorithm in an effort to kick off poor quality websites from its front page.
Link-building has always been a strong search engine ranking factor. However, in recent past, there have been speculations that this will soon carry less importance in Google’s ranking algorithm.