How to Launch Your Dream Online Business!

You’ve been thinking about it for so long. That one great idea you have. It’s always in the back of your mind.

Lately it keeps resurfacing and you can’t stop thinking about it.

You know it has the potential to be successful.

You keep dreaming about the future and all the possibilities.

But where do you start?

Here are some tips for starting a successful online business that you’ll love.

How to Launch Online Business

Recommended: How to create a blog that makes money

Discover Your Niche

First things first, tell me about your awesome idea. I know you can’t actually tell me right now, but pretend we were having a face to face conversation, what would you say?

If you don’t have it all figured out yet that’s totally fine. Neither did I when I first started. Just take it one step at a time.

Before you jump in head first, you need to narrow down your niche. Figure out who your target audience is. What do they want? How can you help them? What makes you and your story unique?

Find a balance between what you love, what you’re good at, and what people will pay you to do.

For more help, read How To Discover Your Perfect Niche.

Research The Market

Once you have your niche narrowed down, you need to find out how much potential is has to be successful. You don’t want to waste time launching a business in a niche that isn’t sustainable.

You always want to get to know the people in your niche. How do they talk? What do the like? What irritates them? What motivates them? These are the people who are going to help you grow a tribe. So you want to make sure you can understand and relate to them.

The big thing to figure out is, what problem are you going to solve?

Immerse yourself into the niche you are researching. Read books, blog posts and comments. Sign up for video courses and webinars. Get to know the people in the niche as much as you possibly can.

Here’s a great article about the basics of market research.

Make A Plan

So now what?

How are you going to make money? What are you going to sell? What even is your business really?

You need a plan.

Don’t worry. You don’t need a huge 50 page document that explains absolutely every minute detail.

But you should at least have the basic idea written down.

Here are 4 vital things you should include in your business plan:

  • Your Why – Why do you want to start an online business? What drives you?
  • Mission Statement – What are you about? What’s your #1 goal?
  • Values – What do you believe in? What’s important to you?
  • Goals – What do you want to accomplish? How can you measure your success?

I’ll show you mine as an example.

My Why: I want to grow Launch Your Dream to a $1 million per year company so that I can conquer Crohn’s disease and prove to myself that I can do amazing things despite the hardship that I face. Also so that I can have the freedom to travel the world, spend time with my wife, build a home and family, and motivate people to overcome impossible odds and accomplish their goals.

My Mission: To help people start their dream blog or business with a boom.

My Values:

  • Be Brave – have the audacity to take risks
  • Think Big – imagine the nearly impossible
  • Make Things – put your ideas to practice
  • Work Hard – give it everything you got
  • Have Fun – life is worth enjoying

My 3 Month Goals (as of when this article was written):

  • Publish a post on my blog once every other week.
  • Publish at least 1 expert roundup post and one guest post every month.
  • Start vlogging once a week.
  • Get 4 regular 1 on 1 coaching clients.
  • Make my first $5,000 from freelance writing.
  • Launch a free video course.
  • Reach 1,000 email subscribers.

Don’t worry about getting these 4 things perfect the first time. I probably changed them half a dozen times before they finally stuck. Just make sure to get something down.

Here’s another great simple approach to business planning.  

Create A Brand

A brand is more than a logo. It’s a story. It’s how your audience perceives you. It’s how your business relates to people and makes them feel.

Don’t worry, you don’t have to have an impeccable brand to get started, you can build it along the way. But you should have an idea of what you are trying to build.

What emotions do you want to inspire in people when they think of your business? What and who do you want to be associated with?

Some things to keep in mind are:

  • Your story
  • Your worldview
  • Your language
  • Your ideal client
  • Your manifesto

To grow your brand authority and credibility you can do a few basic things like: get good design, get a logo, get a professional headshot, and pick out your brand colors.

But the biggest thing that will make an impact for your brand is networking and associating with top influencers in your niche.

For more about creating your personal brand check out this awesome post.

Set Up Your WordPress Site

Your website is the hub of your online business. It’s the foundation of everything.

WordPress is great because you don’t need to be a web developer or graphic artist to set up an amazing site. It’s quick and easy to use. There’s a little bit of a learning curve, but it doesn’t take long to master.

If you’re not convinced, check out this post: Why You Should Use WordPress?

Start A Blog

Blogging is great for many reasons. It can help you:

  • Grow your email list
  • Create a tribe
  • Get traffic
  • Build authority and credibility
  • Network with influencers
  • Make sales

Millions of people, almost ¼ of the internet spends time on blogs.

Check out these stats and bonuses of blogging.

Blogging is a great way to get started online. The cool thing is it can help you figure things out as you go.

For help setting up your blog and WordPress site, check out my free guide.

Network With Influencers

If you had a non sleazy, legitimate shortcut to the top would you take it? I bet you would. The influencers in your niche have the power to supercharge your business.

Associating yourself with people and brands who are already successful and have a thriving tribe of people will help give you authority and credibility and grow your list. It can especially help with engagement on your blog.

Check out How I Got 103 Shares and 42 Comments When I Had Zero Traffic and No Email List

Build Your List

Your email list is the core of your online business, the lifeblood. If this is the only thing you do right, you can still be successful. The people on your list are the members of your tribe. They are the ones who are going to make a difference and impact for your business.

Your list is where you will get most of your traffic, engagement and sales from. It brings your business to life.

To build your list you need two things: traffic and conversion. First you need people coming to your site. Then you need to convert those people into loyal subscribers.

For more help check out these awesome resources:

Keep Going

More businesses fail than succeed. Most people quit before they reach their goals. Starting a business takes time. If you want to be successful online you just have to keep going.  

Sometimes you’ll make mistakes. And that’s alright. You’ll learn as you go. The trick is to not stop.

Have you started an online business? Tell me about what you’ve tried in the comments below. What worked, what didn’t? Do you want to start an online business? Tell me about your ideas. I’m excited to hear about them.

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Eli Seekins

Eli Seekins helps business owners and entrepreneurs make money online. He’ll help you start your blog or business with a boom, get noticed quick, become an authority and make the money you deserve. To get his Perfect Blogging Toolkit FREE click here.

  • Ravi Chahar says:

    Hey Eli,

    Starting an online business is a dream of many people in today’s era of internet marketing. People want to make money from their home.

    It’s important to have a perfect plan and the goals. It depends person to person as the goal is about the money or building the online reputation.

    Great post indeed.
    Enjoy the day.

  • Hey Eli,

    This is a nice write for those looking to start an online business. Especially through blogging.

    I like the fact that you laid everything out that will build a strong foundation. This will give many the confidence to go with their agenda with a plan instead of going about it blindly.

    Network with not only influencers but also other people going through the same challenges and success helps a lot as well. This type of support would be instantaneously versus getting the support of a high influencer. But once your name becomes know, those that experience more success will take notice.

    Thanks for the share Eli! Have a good one!

    • Eli Seekins says:

      Hey Sherman!

      I agree, it’s very important too focus on building a strong foundation when getting started.

      And you are so right! Networking with peers is also very powerful. I did a lot of that when I got started, and am still doing it now.

  • ISeenLab says:

    So Impressive, Best wishes for your strong dream. I have blog and working on the same way to make professional long term business all the time. I am also on same track, first deciding goals and the act on it.
    Thanks Eli for great article.

  • Hello Eli,
    Enstine Brother I’m Back Again 🙂 Wow, That’s Great Online Business Launch information,
    Interesting Article, Lovely Writing Style, Keep Sharing,
    Have a Nice Day Ahead,

  • Lisa Sicard says:

    Hi Eli, I had one years ago and it was a ton of work. The problem I had with it was it was a drop shipping store. It was hard to compete with others that could ship faster and for less money. I learned so much from it though that it made it worth the effort. I learned to use social media to promote it and make sales.
    One of the most important things is to build an email list – people do buy from emails as well as Twitter. The biggest sale I made was via Twitter which is why that network is near and dear to me.
    I’d love to start another one someday, I just need a good idea and product to sell 🙂
    Thanks Eli and Enstine for the insights!

  • Umesh Singh says:

    Hi Eli,
    And Greeting Enstine. 🙂

    It’s a great post. I am agree with you finding right niche is critical to the success of online business. Many marketers fail because they don’t know what is their niche and what types of content they will need to promote their business.

    Thanks for sharing this quality post with us and for the other useful links.

    Have a great day ahead. 🙂

    – Umesh Singh

  • Hello Eli,

    Super article here. Yes, I’ve started an online business and like you said above “I probably changed them half a dozen times before they finally stuck.“.

    Online business can be frustrating sometimes and when it does one needs to go back to the board and map out another plan to avoid repeating same mistake. Your article just opened my eyes to new stuff for me to add to my online business.

    Have a nice day,

  • Stefany says:

    Hi Eli,

    Super article. You explained the most crucial parts of starting an online business so well. As you pointed out in your post, it always start with a plan, it doesn’t have to be perfect at once, but it should be good enough and you can better it all the time.

    Knowing what your customers want is also very crucial when starting an online business. We all are expert at something and there are many who are dying to learn from us, use that expertise and help others.

    Also i love how you pointed out the importance of the list. it is very important to keep growing your list. the list is the place where you can connect with your readers.

  • Joy Healey says:

    Hi Eli,

    Those are brilliant and very honorable goals for your business and I wish you every success.

    My own goals are much more modest – however that’s probably in line with the time and effort I can apply to achieving them (due to other business and family commitments.)

    I have had a few false starts, like most people, but each time I more closely focus in on what I am learning is the best type of home business for me.

    I wish you every success and will look forward to seeing more from you.

    Joy – Blogging After Dark

  • Asif says:

    Hi Eli Seekins,
    Now, That’s superb knowledge about How to Lunch Online Business, Basically, I am working on the web for four years, and I got more knowledge about Online Business. Today You have shared very helpful and beneficial knowledge about Online Business. So, I got new ideas about it. Thanks, A Lot.

  • Hi Eli and Enstine,

    Great post. I really got a lot out of the 4 sections for a business plan. For me, it makes it easier to see an example that I can go by. I have to admit, I’ve thought of my business plan but I’ve never actually written it down. Maybe I will do that now.

    Thank you Enstine for the post from Eli.

  • Tola Korede says:

    Hey Eli,

    Thanks for coming to our community or Enstine’s Blog to share these useful tips.

    The tips you shared are very useful for anyone planning of taking his/her business to online platform and this post is worth sharing.

    Also, am glad to be in your mailing list.


  • Hemant Kumar says:

    Woah, ,
    Nice piece of well crafted content <3 The points you covered are really awesome ? everything you wrote was agreeable really cool thanks for writing such a cool post ?

    ~ Hemant Kumar

  • Hi Eli,
    It’s really nice to see you on Enstine’s Blog. And I must say that you have shared some amazing tips for launching the online business.
    Thanks for sharing.
    And have a good week ahead.

  • Brent Jones says:

    Hi Eli! Nice to see you over here sharing the online business goods with Enstine’s audience. How have you been? Another roundup post in the works?


    • Suprabaht says:

      Hey Brent,

      It was not a roundup post, it is normally a guest post by Eli. Eli did a great job by putting 2 points at top i.e Research Market and Making Plan. Most of the newbies dive into business without this 2 crucial steps which cause them in falling apart.

      Thanks for sharing
      Best Regards

    • Eli Seekins says:

      Hey thanks Brent!

      Yeah, I’ll be doing another one soon!

  • Gurunath says:

    Hi Eli and Enstine,

    Awesome post indeed. I have tried and failed by trying some online business previously. These tips from you will really help me to re-think of getting started again.
    Thanks to Enstine for allowing to write this awesome piece of content on his esteemed blog and you have done a great post, Eli 🙂 Have a great day both of you, buddies 🙂

  • Hi Eli,

    Well said bro.

    For me, trying to do all on my own did not work. I assure you.

    But learning daily, researching, studying, implementing, and making friends with influential bloggers by promoting them on social, and by linking in to their sites, and creating long form, SEO-optimized, valued resources, yep, all those strategies worked well for me. And each mirrors your advice above.

    Follow your fun. Pick a niche you love talking about. Then do your research on your target market. Find their pain points. Address their pain points thru your blog.

    Be persistent. Be consistent. Make friends, help people generously, open an income stream and learn it over 3 to 6 months, then add more income streams, and in time you will really rock out your online business.

    Thanks for the inspired share Eli.


    • Eli Seekins says:

      Hey Ryan!

      You nailed it. Couldn’t agree more.

      I also think it’s very important to learn, make friends, and pick a niche that you love.

      Achieving your goals is always easier when you’re doing it with other people.

      And being persistent really is the trick.

  • Hey Eli,

    Good to see you here and thanks for a very thorough and well laid out post!

    I love your ending. Keep going!

    As we all know, building an online business is a process that is never complete. We are constantly evolving our business to match the current demand and solve problems in our industry.

    I also agree that you have to network with influencers and as a result opportunities will follow. It is in your best interest to be yourself when you are networking. Don’t try to be someone you’re not.

    Anyway, love the post!

    Thanks again Eli.


  • Hi Eli and Enstine,

    Thoroughly enjoyed this awesome post and its one I just have to share with my readers and my subscribers.

    So many folks just getting started online will gain such real benefits from this post.

    In particular, I appreciated the “branding” aspects you covered.

    When establishing your brand authority it’s just so vital to keep in mind the very things that set you apart from everyone else online. Your story, your thoughts, and opinions, your approach with your own language style and points of view are absolutely essential things new marketers have to come to terms with asap.

    Many thanks for sharing your expertise Eli – awesome content indeed

    Best wishes from the remote Thai village marketer


    Your language
    Your ideal client

  • Such a long post took more time to read out this completely but still not bored at all was fascinating. And I’m sure that most of them, will thoroughly enjoy your post. The each and every word you mentioned is agreeable, and everybody must need to accept it. I wish you all the best for your future blogs

  • Hello Eli and Enstine
    Great post ! Your post was very informative and very inspirational. I really enjoyed the part about your journey and that was a great read as far as branding. I also believe you have to network with influencers or at least check their blogs out to see what they are up to. Again thanks for sharing your story and the super information that is very useful.

  • Isaac Anim says:

    Hello Eli Seekins, You have written a great post.

    My main concern though is the creation of a brand. This is where most beginners fall short. I like it when you said that brand is a story.

    Most beginners focus on creating a brand for their start up when they have no story to tell. My advice, they should focus on bringing in massive sales and as you said, branding will come automatically come along.

  • maqbool azam says:

    Hi enstine,

    thanks to guide me how we start online business.Yes only our niches help us which business or thing they are needed. What are there requirements.
    then we gain help from market.After collection the information we should set a plan or select a business.
    These are nice tips to start a new business.
    Maqbool Azam

  • hafiz junaid says:

    hi dear,
    Great post indeed!
    you tell me about your awesome idea.many people wanted get many in home on interent,you tell me describe on whare again money on net.This is where most beginners fall short. I like it when you said that brand is a story.
    Online business can be frustrating sometimes and when it does one needs to go back to the board and map out another plan to avoid repeating same mistak.
    I learn many great word of your post.
    thanks sharing for this great post.
    hafiz junaid

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