What is SEO?
How does it help a business grow?
SEO, the short form for “search engine optimization” is one of the ways of affecting the visibility of a website online. It has to do with the visibility of the website in a search engine through the unpaid results, also known as organic or natural results.
With SEO, a company will work very hard to ensure that search engines list the visibility of the company website on the first page of the search engine.
The best keyword research technique in SEO?
There isn’t one.
But there’s the best approach to keyword research.
So, if you can:
Then you’re set.
If you don’t follow SEO trends and tips, and your site lags behind the competition in terms of optimization and keeping up-to-date, you are in trouble.
As search engine optimization is all about making you show up in search results, ignoring that or getting it wrong will practically make you invisible for potential customers.
If, on the contrary, you do everything right, this will result in increased traffic, more leads, and, naturally, more sales.
Unfortunately, SEO ranking factors seems to have undergone numerous changes in the span of a few short years. This basically means that what worked a couple of years ago is no longer relevant. Let’s look at a few expert tips which will give you insight on what will do the trick in the current year.
You are finally putting the finishing touches on that perfect next post when you lookup under the title in WordPress and notice that your URL reads, “yourwebsite.com/this-quiz-will-determine-your-hygeine-size-and-favorite-color”
Not exactly ideal, right?
So, What is the best URL structure for SEO?
Of course, what we mention above is an extreme example of what we would want to avoid. We want a easily memorable, very clickable, URL structure that both Google and searches on Google will like.
The reason for this is because the more ‘user friendly’ our posts look from the title all the way down to the URL, the more clicks we will get. The more clicks we get the leads and money we get.
Keyword anticipation is a new SEO technique to grab the first position on Google page one within a very short period. It is different from Keyword research and I will be helping you understand this very shortly.
My experience as an SEO blogger brought about me phrasing this technique. As a matter of fact, it is made up of two words:
In the business of SEO, a keyword is a word that searchers type in the search engine form each time they want some information. It’s like the key that opens the door to the information being searched. You can also refer to them as “search queries”
So here we are ending 2018 and the Internet world is still alive and thriving. The competition is fierce out there and obtaining great SEO results is still a great challenge.
Although there have not been any major Google algorithm updates, since the the ‘Fred update’ in 2017, it is always an ideal SEO practice to keep in tune with any upcoming algorithm updates.
Quality, Google trusted back links – are the ‘meat and potatoes’ for optimal Google search results, but it goes far beyond that. Your business website/blog really needs to be a well oiled machine, and contain all the relevant SEO parts working in harmony together.