10 Tips on How to Hire After the COVID-19 Crisis

by

The Coronavirus (COVID-19) pandemic has had a huge impact on the way we work. As governments worldwide urge people to stay at home to curb the spread of the virus, working from home has become the new normal across many industries. With the crisis ongoing and no end in sight, it remains unclear how long workers will have to wait before they can physically return to their workplaces.

What is clear at this stage is that leaders will have to seriously consider not just how businesses can recover, but the possibility of a completely changed workplace landscape post-COVID. This means that, starting now, they should plan and prepare for this reality. This includes exploring alternative strategies to managing their workforce and hiring new employees.

Read more

What is Digital Marketing and how to benefit from Vancouver SEO Services!

by
what is digital marketing

Do you own a business? Are you working for an advertising company as a marketer?

Your business or your job requires you to be good in marketing a product, innovative in creating designs of products or has above average communication skills. These are all parts of digital marketing. But what is it anyway, and how does it benefit you?

What Is Digital Marketing?

Businesses all over the world are taking the next step on a whole different level through it. This is about advertising a company’s products and services to its targeted audience or customers. It includes product branding, product distribution and selling the service or product. It involves the use of the Internet to spread information that you want people to see about your company or business.

Read more

Long-Form Content vs. Short-Form Content: What is a good Blog Post Length?

by

You know this never-ending debate? “Long-Form Content vs. Short-Form Content”, It’s forever hot. Guess you have once thought and asked yourself, “What is a good Blog Post Length?”.

Content writing is more than just punching your keyboard or putting words together. There’s a lot of ‘behind the scene’ activities your readers knew nothing about.

One of the biggest deal is to come up with an ideal content length. One size does not fit it all, every man for himself. If you are always caught up in this debate, I will like to ease your stress by providing you valuable insights.

Read more

What Was My Scariest But Most Freeing Blogging Lesson?

by

I learned many blogging lessons during my 10 year career.

Over 15,000 blogging hours, a few gems danced around in my blogging dome. But one scary, freeing lesson sits in the front of my mind. What was it?

Successful bloggers work for free for many years before money becomes consistent.

I feared working for free, for a long time. I thought like an employee: work for a set time and get paid for completing work in a set time. I had maintained this employee agreement for years as an inside sales rep, client enrollment rep, database analyst and security guard. Work. Get paid a salary.

Read more

ConvertKit vs SendPulse: Which is the Better Email Marketing Service for Bloggers?

by

Email marketing has long been dominated by a few select players who entered the industry in the late 90s. For a new player to make a mark and establish itself takes time, effort, and fortitude.

As such, it has taken SendPulse and ConvertKit considerable amount of work to reach a position where they can challenge big players such as AWeber, Mailchimp, Constant Contact, and GetResponse.

ConvertKit is a powerful email marketing software that is often compared with premium inbound products such as Infusionsoft because of the advanced email automation functionalities it offers. Compared to other email marketing tools out there, ConvertKit does a few fundamental things such as list management and automation a little differently. It spices things up by giving advanced segmentation and automation options to users.

Read more

WordPress Theme Builder Vs PageBuilders Vs Gutenberg Vs Classic

by
thrive theme builder vs page builder

WordPress is fast becoming the mighty engine for the creation of websites of any size . Developers are trying so hard to make it easy for everyone (including noobs) to create stunning designs with zero design and coding skills.

The WordPress Classic editor has been king for years. After all, it’s still massive enjoyed by many users who stick to simplicity and don’t have any attraction for drag & drop editors.

Read more