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Grant Polachek

Grant Polachek is the Head of Branding at Inc 500 company Squadhelp.com, the world's #1 naming platform, with 30,000+ customers from early-stage startups across the globe to the largest corporations including Nestle, Philips, Hilton, Pepsi, and AutoNation. Get inspired by exploring these winning business name ideas.

Secrets for Successfully Launching a Powerful Brand in 2021

February 12, 2022June 11, 2021 by Grant Polachek

For so many years, entrepreneurs have been led to believe that if they build it, people will come. But the sad reality is that 20% of businesses fail in their first year, and about 50% fail in their fifth year because these entrepreneurs failed to realize that even though you have a great company if it’s not properly branded, no one will come.

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