Email Open Rate is a big point in Email Marketing and a common question I get from my students is: What is a good email open rate?
The truth is that this is a very difficult question to answer given that there is nothing that works for everyone in all industries. But there is a smart working trick to massively raise your open rates above any industry average.
As far as I’m concerned, dealing with your open rate is the most difficult spot in the industry. It’s where the biggest part of your attention is required.
Anyone can offer something good to bribe his readers for their email contacts. Some marketers even go beyond the boundaries to buy email contacts or use harvesters to quickly build a massive list.
But success isn’t at that level at all! Continue reading