SEO is one of the key factors in the digital marketing arsenal that can assist you in improving your brand’s visibility on search engines, thereby helping you to increase your ranking as well as organic traffic. However, the most vital part in optimizing your website begins with understanding the basics of SEO.
If you are new, take a look at this post on SEO for newbies
Since SEO consists of both on-page as well as off-page techniques, getting a clearer perspective on them and then implementing them on your site, can help you to effectively optimize your site and prevent any undue disaster.
Now, while there are a lot of articles that you can refer to, to understand the basics of SEO, most of them can either be overly complex and leave you confused, or miss the basics entirely. Thus, if you are looking for a guide that can explain the basic steps to optimize your website, then here’s an amazing article that has some clear guidelines on how to optimize your website.
NB: I recommend you check out this post on pogo sticking for seo
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Known as the ultimate SEO guide, this article provides you a checklist that you can refer to when optimizing your website and includes both on-page & off-page techniques. Further, these 75+ SEO tactics are compressed into a fabulous infographic that you can download for free.
So have a look at this infographic and get a clear perspective on the basics of SEO before you start your optimization process!
Killer SEO Checklist [Infographic] by the team at Capsicum Mediaworks, LLP
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